IN BRIEF
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Seafridge, as the world leader in cold chain logistics, continues its international development by opening a new office in Vietnam. Located at Ho Chi Minh City, this new establishment represents a strategic step in the expansion of the Le Havre company, which explores the opportunities offered by this booming market. With promising economic prospects and strengthened commercial ties, Vietnam is establishing itself as a key player for Seafrigo in its quest for growth and innovation on a global scale.
Seafrigo, as a global leader in cold chain logistics, continues to expand its international footprint with the opening of an office in Vietnam, precisely in Ho Chi Minh City. This strategic approach marks a significant step in the ambition of the Le Havre company to establish itself in a growing market, highlighting the economic opportunities that Vietnam offers as well as the challenges to be met.
A growth initiative in a dynamic market
With an economy in full bloom, Vietnam displays a average annual GDP growth by 6% over the last 15 years, making it a preferred territory for foreign investment. Seafrigo recognizes this country as one of the most promising markets inSoutheast Asia to develop its activities. Indeed, the free trade agreements that Vietnam has established with key partners, such as the European Union and regional nations Asia-Pacific, further strengthen its attractiveness for companies like Seafrigo. These favorable elements, combined with growing global demand for Vietnamese food products, make Vietnam a key player on the food export scene.
Context and logistical needs
Vietnam’s rise in food exports requires efficient logistics solutions, particularly through cold chain. Vietnamese products such as pangasius, THE shrimp, THE dragon fruit and the mangoes are increasingly popular on international markets. Seafrigo intends to leverage its logistics expertise to ensure rapid and efficient shipment of these goods to global markets, whether by aerial Or maritime.
New local leadership: Fabian Hautière
The success of this expansion also relies on local leadership. In order to manage operations in Vietnam, Fabian Hautière was appointed head of Seafrigo Vietnam. With more than 12 years of experience in the country, mainly at Kuehne Nagel and as supply chain manager for a large local food company, he has a precise understanding of the challenges and opportunities present in the market. Fabian Hautière expresses his enthusiasm: “This is an exciting time for the establishment of Seafrigo’s activities in Vietnam…“
International development of Seafrigo
Seafrigo, already in full expansion in France and internationally, is acquiring its own infrastructure in 32 countries. The establishment of this office in Ho Chi Minh City demonstrates the company’s desire to strengthen its presence in strategic areas and position itself as a key player to meet the growing demand in the chain logistics market cold. This development represents a valuable opportunity for Seafrigo to provide added value to Vietnamese producers, while meeting the demands of international consumers.
With this establishment, Seafrigo is part of a growth dynamic likely to transform the logistics landscape in Vietnam and improve access for Vietnamese products to global markets, thanks to recognized know-how in the field of logistics.
To learn more about economic issues and investment opportunities in Vietnam, consult the following articles: Vietnam values and strengthens its privileged ties with Cambodia, The promising emergence of relations between Vietnam and the Dominican Republic, Winning Strategies for Businesses Aiming at the UK Market, Trade between Vietnam and Russia, Siem Reap: a Cambodian getaway to discover.
FAQ about Seafrigo’s international expansion in Vietnam
What is Seafrigo’s position in the logistics sector? Seafrigo is a world leader of the logistics of cold chain.
Where did Seafrigo open its first office in Asia? The company opened its first office in Vietnam, located at Ho Chi Minh City, the economic capital of the country.
What is the economic impact of Vietnam on Seafrigo’s expansion? Vietnam, with a average annual GDP growth of 6% over the last 15 years, represents an immense opportunity for Seafridge.
What free trade agreements does Vietnam have? The country benefits from agreements free trade with key partners, including theEuropean Union and the countries of the region Asia-Pacific.
Who was appointed to head Seafrigo operations in Vietnam? Fabian Hautière was appointed director of Seafrigo Vietnam.
What experience does Fabian Hautière bring to Seafrigo? With more than 12 years of experience in Vietnam, he worked at Kuehne Nagel and managed the supply chain for a large Vietnamese food company.
What types of products will Seafrigo transport from Vietnam? Seafrigo will focus on specialized products such as pangasius, THE shrimp, THE dragon fruit and the mangoes.
How many countries does Seafrigo have infrastructure? Seafrigo owns its own infrastructures in 32 countries.